Buyer for WordPress hosting company in Europe

• Revenue: 1-10M EUR
• Employees: not decisive
• Location of the target: Europe
• Reason for acquisition: The buyer is a large group of companies activating in WordPress hosting industry. The group has a strategy for growing its operations in Europe via acquisitions, therefore the management is open to speaking to interested sellers
• #CFIE ITB091

The buyer is a big player in WordPress hosting market and has a strategy for growing its business by acquiring other similar companies of a smaller size that can offer managed WordPress hosting and that are active in providing security for WordPress sites and domains. The company wants to buy in Europe, preferred countries would be Netherlands, Spain and Germany, but also other countries from Western Europe. When a business is acquired, the buyer invests in the new team and offers much freedom in choosing the work method, all the subsidiaries continuing to work standalone. A decentralized model is preferred and the autonomy of companies brings flexibility and progress. The buyer is now focused for new acquisitions, target companies should register revenues ranging from 1 to 20M euro and should have wide network of clients.

The company is part of a larger group that is active in providing webhosting solutions. Each company from the group is concentrating on specific activities related to hosting. This company is focused on WordPress hosting solutions, it has more than 6 years of experience on the market and is looking to expand its business in other European countries. The company is a provider of managed WordPress hosting solution representative for European market, is targeting clients with WordPress site and who are focused more on design, building and selling operations rather than on managing servers. The company offers them the right hosting solution so that they can fully concentrate on their business. The WordPress hosting delivered by the company provides the necessary speed, security, easiness of use and strong support ensured by an experienced team specialized in hosting and system engineering.

The company is focused only on offering WordPress hosting, it is not delivering email or domain registration and is not building any websites, is specialized only on hosting. Connecting the company’s hosting solution with the WordPress sites, companies will be able to offer to their visitors more relevant content suited with their searches. The search tools will enable filter options and autosuggest function to provide faster results. In fact, the WordPress hosting solution provided by the company includes the following features: faster search, better search results, smoother back-end, faceted search, autosuggest, related posts, search all documents, power tools and API. For encrypting the data that is transferred between WordPress website and the website visitors the company provides SSL certificates. To add more security to the transfer of data, the company also provides Domain Validation (DV) certificates, Extended Validation certificates and Wildcard certificates. The WordPress website benefits from a standard security (virus and malware scans, firewall, automatic updates, brute force prevention) as well as from an additional security (such as DDoS protection, DNS monitoring, Intrusion Detection System, etc.).

The buyer is looking to acquire a company that operates in the same activity and has similar services such as:

• WordPress Hosting
• WooCommerce Hosting
• SSL Certificates
• Migration
• Back-up
• Automatic Updates
• Varnish Caching
• Malware Detection & Clean-Up
• Security
• Support

• The buyer is an important player in WordPress hosting sector
• The company is part of a larger group that activates in hosting industry
• The company has decided to enlarge its activities in Europe and is looking to buy another company with similar activities and products
• Target companies should preferable be located in Western Europe, should register revenues ranging from 1 to 20M euro and should have wide network of clients