Retail software company in Europe for sale

• Revenue: > 5M Euro
• Employees: > 50E
• Location of the Retail software company: Europe
• Reason for sale: The owners are looking to sell to enlarge the business
• #CFIE ITS145

The owners of a Retail software company are looking for a strategic investor who wants to invest in a fast growing company in order to enlarge the business. The company has good prospects for rate of return. It is one of the leading companies in retail software development domain in Europe and plans to enter in new markets in Europe. An interested investor with ties in the industry could offer the possibility of achieving this goal. The company has a lot of potential to grow, holds a stable and various portfolio of clients and with the support of a strong buyer could find the necessary resources to take the business to the next level of development.

The company has more than 14 years of presence in the market and has developed a software platform that helps retailers to optimize the assortment, prices of goods and promotions of products. It has the perfect solution for merchandise planning and supplier collaboration. The company’s solution uses analytics and demand facts in helping retailers to offer a right shopper experience by understanding the shopper’s preferences and creating an environment that respects the market conditions. The company’s clients are retailers, suppliers and manufacturers. Due to this solution, they can control their business with budgets and goals, they can plan their daily workflows from a big picture level to item-level assortments, from big campaigns to particular promoted items.

The mechanism behind the software solution gathers data from various sources such as market data, supplier data, own retailer data and puts it all in one place, in the same platform. It takes the unordered and disconnected data and transforms it into facts and forecasts, presenting the shopper’s needs and behavior into relevant data that can be applied to improve the daily business processes in order to improve the operational efficiency of the retailer. The platform has an user interface that is easy to use and which utilizes predictive analytics tools that helps in having better activity planning. Based on the platform forecasts, the retailer knows to place the right items on the shelves, at the right price and in the right place, in the right time and at the right quantity. All these result in better business outcomes.

The solution covers 4 critical areas of a retailer’s business which are product mix planning, pricing, marketing campaign planning and collaboration analytics. Product mix planning is part of merchandise planning and sets the assortment optimization for which the retailer has the best sales results. Pricing planning is helping the management team to establish the pricing strategies in order to protect the margin and improve efficiency. Market campaign planning helps in maximizing the promotional spend returns. Collaboration analytics function enables the retailer to communicate and share information with the supplier in order to improve the business for both involved parties.

The company delivers software solution to helps its clients in the following fields:

• Product Planning
• Pricing Strategy
• Campaign Planning
• Shopper Segmentation & Behavior Analysis
• Demand Forecasting
• Product Information Management
• Collaboration Analytics
• Customer Satisfaction

• The company is an important player on the market with fast growing rhythm and good prospects
• The company develops solutions and tools for retail software domain
• The firm has a solid and diverse portfolio of clients
• The owners are looking to sell to enlarge the business