Sportclub software company in Finland for sale

• Revenue: < 1M EUR
• Location of the Sportclub software company: Finland
• Employees: around 10
• Reason for sale: The owners want to grow the company in Finland, therefore are open to listening to interested buyers
• #CFIE ITS178

The owner of this sportclub software is looking for options to sell the early stage/start-up project that has much potential to grow, its product has been tested already on a few markets and the business has expanded in other markets as well. There is localization support for several bigger markets in EU. The company has started few years ago, has around 10 employees and registers revenue of up to 1M. The potential buyer could be a bigger company, a strategic investor or a competitor who wants to win more market share. The owners are open for various types of deals, strategic buyers that have a high interest to enter in the Finland market are expected to come with an offer. Interested parties are advised to call or write to CFIE for guidance and further information.

The company delivers SaaS service in fitness area. It provides a booking platform that can be used by sports clubs and sport focused studios. The platform enables the search for trainings and coaches, search that is done based on the user’s location at a certain moment. From a single platform, clubs’ representatives can manage their classes and bookings without extra costs and can register the payments or offer training packages straight from their homepage.

The platform is a CRM system that enables sport clubs to track classes, rooms, trainers and visitors. It also supports payment options and offers sport clubs the possibility to run the club without on-site personnel. This means lower costs with the specific employees and the increase of efficiency. This aspect is very important since it is known that small sport clubs work with very low margins and they need solutions that help to save costs with activities related to booking and clients management.

This software solution has 2 major applications, one for sport clubs and the other one for sport clubs visitors. For sport clubs, the platform allows the team to manage the training calendar with the next events, to integrate calendar and online payments to the club’s website, to configurate discounts and to manage the situation of the each customer’s trainings. The company’s owners also added to the platform further tools and applications such as an online store function for sport studios, a booking calendar, custom invoicing and marketing tools that help to increase the retention rate for studio customers. For the sport club visitors, the platform gives them the possibility to register to classes using both mobile and desktop devices, to pay online for the visits and to track training history.

The company enables customers to online book training activities. It also offers important support and information on the following:

• Online payment
• Trainings & coaches search
• Activities and classes tracking and management
• Website integration
• Discounts management
• Product management
• Attendance history
• Client statistics
• Reporting

• The company delivers SaaS service in fitness field
• The company’s solutions help sport clubs to better manage their activity
• The company is in the early stages of development and need more resources to expand on other European markets
• The owners want to grow the company in Finland, therefore are open to listening to interested buyers