Video automation software company for sale
- Revenue: < 1million EUR
- Employees: >10
- Profit margin: > 20%
- Location of the video automation software company: Europe
- Reason for sale: The owners want to grow the company in Europe, therefore are looking to talk to interested investors
- #CFIE ITS547
Overview of the video automation software company in Europe for sale
The company is active in the software industry providing a SaaS platform that enables organizations to automate their video production process. The platform is mostly used in advertising campaigns for brands and e-commerce companies that want to deliver messages to different audiences through various channels, formats, and touchpoints. The product is delivered on a subscription basis. The clients come from throughout Europe, with a particular reach from the DACH region. Most of them are big e-commerce enterprises, but now the company for sale has also started to focus on helping organizations provide videos for Tik Tok ads. The result looks like a real Tik Tok video, only that it is an ad built around a specific product. The company records up to million euros in revenue and is highly profitable, with a more than 20% profitability rate. It employs around 10 people specializing in software development and integration, marketing, and design. The company’s product operates in a niche market which requires a long time frame to win a new client (usually more than 6 months). This is the reason why the company is a bit stuck and wants a partner able to bring take the business to the next level. A potential buyer could be a software company with a large portfolio of clients and with a wide network of delivery channels.
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Profile (strategy) of the video automation software company in Europe for sale
In the race for winning the consumers’ interest, the advertisers feel the pressure to deliver a personalized experience that will convince the consumer to buy a specific product. With the development of new social media channels, video has become a predominant tool. Sensing these 2 demands, the company has put together a software product that helps advertisers to generate personalized videos. Moreover, the whole process is automated allowing marketers to have more free time for other activities. The platform is very flexible allowing the user to make design components and set up rules of how those components form videos with any structured data. Once the frame is set up, the video is created automatically, in any format, duration, and design ready to be delivered on various channels for different targets.
Clients come from various industries such as e-commerce and marketplace, banking, finance, manufacturing, retail, hospitality, travel, publishing, and marketing agencies. Even for non-designers, this product is very useful to create engaging social media videos because it comes with custom templates and features. With this video platform, companies can create videos for any possible use such as content marketing, social media campaigns, onsite, e-mail, re-targeting ads, brand performance video ads, etc. It is very easy to make a professional marketing video because it has specific features to build a story and allows the user to make the desired changes in design, add animations, pre-process the content, etc. The product also allows also to the addition of third-party AI solutions (detecting objects and recognizing object parts, converting text to speech and speech to text, automated translation, etc.).
Activities and services of the video automation software company in Europe for sale
The company for sale created a SaaS platform that enables organizations to automate videos for marketing campaigns, social media, content marketing, etc.
Highlights of the video automation software company in Europe for sale
- The company provides a SaaS platform for video automation
- The business is very profitable and stable
- The product solution is very flexible and can integrate various third-party solutions
- The owners are looking to talk with potential investors that are interested to help the company grow faster
More information on this video automation software company in Europe for sale
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